SEO report of mediacapitalpartners.com

Media Capital Partners

www.mediacapitalpartners.com/

MCP helps companies refine their value proposition into compelling ideas that motivate customers and investors. We create strong, competitive businesses ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.mediacapitalpartners.com/

Character length : 29

Title
Media Capital Partners
Description
MCP helps companies refine their value proposition into compelling ideas that motivate customers and investors. We create strong, competitive businesses by building strong, competitive brands.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: Media Capital Partners
title: Building Brands
url: http://www.mediacapitalpartners.com/
type: website
description: strategy, media, barter, lower cost media
image: http://static1.squarespace.com/static/55c25295e4b0072e5b2fd3fc/t/58208429e6f2e1714cf5b517/1487006186293/?format=1000w

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://mediacapitalpartners.com/robots.txt
User-agentDisallowed for the search engines
*
  • /config
  • /commerce/
  • /checkout$
  • /checkout/
  • /cart$
  • /cart/
  • /account$
  • /account/
  • /api/
  • /static/
  • All subpages are allowed to crawl


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Media Capital Partners

Character length : 22

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 15%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
1217000
Heading structure in the source code
  • <H1> 
  • <H1> Increasing the VELOCITY and value of your business
  • <H1> Increasing the VELOCITY and value of your business
  • <H1> We build brands that build businesses
  • <H1> We build brands that build businesses
  • <H2> FInding value early — the MCP vision
  • <H1> The Work
  • <H1> The Work
  • <H1> Biotech and PHARMA
  • <H3> CHALLENGE:  DEVELOP A NEW MARKETING STRATEGY TO LOWER COSTS AND INCREASE SALESSOLUTION:  CHANGE THE FUNDAMENTALS, THEN CHANGE THE ADVERTISING STRATEGY
  • <H3> CHALLENGE:  develop a new brand strategy for an emerging biotech companySOLUTION:  translate complex science into everyday language and implement a marketing and pr strategy to educate the patient and investor audiences
  • <H1> OTC
  • <H3> CHALLENGE:  ADVERTISING WAS DRIVING INTEREST IN THE CATEGORY - NOT COMMERCIAL SUCCESS FOR THE BRAND   SOLUTION:  DEVELOP A STRATEGY TO GROW REVENUE AND MARGINS TO COMPETE AGAINST STORE BRANDS
  • <H1> national speciality retailer
  • <H3> Challenge:  increase average ticket value during the critical holiday shopping seasonSolution:  the digital "holiday treasure hunt"
  • <H1> NATIONAL multi-brand RETAILER
  • <H3> challenge:  Sales, sales and more salessolution:  getting the mix right and then target the advertising against higher margin products
  • <H1> AUTOMOTIVE
  • <H3> CHALLENGE:  MIXED MESSAGING WAS UNDERMINING THE BRANDsolution:  ALIGN POST-SALE COMMUNICATIONS TO ENSURE CONSISTENT DELIVERY OF THE BRAND MESSAGE
  • <H3> Our team has completed work in the following additional categories:
Word cloud
  • mcp13
  • strategy13
  • value12
  • marketing12
  • brand11
  • company10
  • developed9
  • new9
  • brands8
  • advertising8
  • media8
  • build7
  • business7
  • sales6
  • consumers6
  • challenge6
  • consumer6
  • communications5
  • store5
  • products5
  • product5
  • digital5
  • market5
  • holiday5
  • research5
  • work5
  • increasing4
  • strong4
  • competitive4
  • costs4
  • models4
  • building4
  • creative4
  • patient4
  • shopping4
  • often4
  • only4
  • national4
  • messaging4
  • companies4
  • change3
  • program3
  • distribution3
  • increase3
  • revenue3
  • velocity3
  • retailer3
  • data3
  • develop3
  • businesses3
  • right3
  • customer3
  • against3
  • category3
  • ceo3
  • all3
  • team3
  • driving3
  • client3
  • talent3
Keyword matrix
wordtitledescriptionsheading
mcp
strategy
value
marketing
brand
company
Two Word cloud
  • your business4
  • mcp developed3
  • new marketing2
  • motivate customers2
  • companies refine2
  • build businesses2
Three Word cloud
  • digital holiday treasure2
  • competitive businessesby building2
  • building brands our2
  • schedule free consultation2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 0 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
11.90
Flesch Reading Ease
34.60
Coleman Liau Index
12.00
Automated Readability Index (ARI)
11.70
Dale–Chall Readability
7.60
SMOG Index
12.00
Spache Readibility
5.00
Number of letters
7078
Number of words
1269
Number of sentences
92
Average words per sentences
14
Number of syllables
2374
Syllables in words
2404
Average syllables in words
1.87
Number of words in first three syllables
342
Percentage of word / syllables
26.95
Words not in Dale-Chall easy-word list
554
Words not in Spache easy-word list
356

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Website security

IP
198.185.159.144
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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